Your LinkedIn profile should support the same career story as your resume and online resume site. It does not need to repeat every detail, but it should make your value clear before a recruiter or hiring leader has to work for it.

Update the headline first. Use role, specialty, audience, or outcome language rather than only a current job title. A strong headline helps people understand where to place you professionally.

Use the About section as a short positioning brief. Lead with the problems you solve, the environments you understand, and the measurable results you have delivered. Keep it readable. Dense blocks are easy to skip.

Align experience entries with your target direction. Each recent role should include scope, leadership, tools, business context, and outcomes. If you are changing careers, translate your experience into terms your new audience recognizes.

Curate skills intentionally. Skills should support your target roles and appear naturally in your profile. Remove stale skills that distract from your current positioning.

Use Featured content when you have proof. Add a portfolio, resume site, article, project, certification, media mention, or presentation that strengthens your credibility.

Check your settings. Make sure your profile is visible enough for opportunity discovery, and confirm that your contact and job preference details support your search strategy.

LinkedIn Profile Visibility Tune-Up